THE PROCESS
A Snapshot of Otl Aicher’s Life
Objective of the project was to emanate the style of a historic designer via a magazine spread. I was inspired by his 1972 Olympics designs, specifically the pictographs he designed. He used a simple color palette, focusing on bold, primary colors. Overall his designs had geometric undertones, playfulness and are easy to interact with.
It all starts with the grid. Otl Aicher was well known for his use of grid systems in many of his designs. Through my research I found an image of the grid system he used for the Olympic pictographs/icons. I recreated it to design the icons used in the spread
Grid system I recreated for my icons
Grid system used by Otl Aicher
Inspiration and style references
a collection of work from Otl Aicher over the many years of his career
Way finding symbols at the Frankfurt Airport
Posters for the Munich Olympics
Brochures and Pictogrpahs for tMunich Olpympics
Brand Identity for Lufthansa Airline
Poster for a car design exhibition
